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What is Fashion Psychology?

I can remember as early as grade school, dressing up on Saturday and the lift I felt once I had on "fly clothes." My mom would always say, "those are your school clothes so you better not get them dirty." Of course, they would be dirty by the end of the day, but who cared. I had a wonderful day because I looked great in what I had on.

Have you ever wondered why you feel better after getting a new haircut or buying a new outfit? It turns out there's a reason for that! It's called fashion psychology, and it's the study of how clothes and appearance affect our mood and behavior. And it's not just about looking good - research has shown that what we wear can affect our mood and how we interact with others. So if you're looking to boost your confidence or feel more Zen, consider your wardrobe options!

Of course, not all fashion is created equal. When you're choosing an outfit, it's important to consider the message you're trying to send. Are you looking to be professional or approachable? Fun or serious? Fashion psychology can help you figure out what to wear to achieve the mood or feeling you're after. And who knows - you might just find your new favorite boutique in the process!
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